For online stores that answer customers by email

Returns, delivery and sizing questions, answered before you open them.

Yes, for the questions your store answers the same way every time. ReplyPen reads your shipping, returns and product pages and the replies you already sent, then writes a Draft in Gmail or Outlook for each customer email that needs one, in the language the customer wrote in. The status of one specific order needs your store's data. Nothing is sent until you send it.

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ToJoris PeetersDraft ready
ReThe trainers are too small, can I swap them for a 42?

Hi Joris, yes. Exchanges are free within 30 days, as long as the shoes are unworn and in their box. Start the exchange from the link in your order confirmation and choose size 42.

We send the new pair as soon as the carrier scans your return, so you do not have to wait until it reaches us.

Check note
  • Website page: Returns and exchanges, 30 days
  • Past email: your reply to a size exchange on 2 Sep

What changes for a webshop inbox

The same questions, without writing them again.

  • Store policies, straight from your own pages

    Delivery times, shipping costs, delivery countries and return windows come from the pages you already published, so a Draft follows your own terms.

  • What you learned stops living in one mailbox

    The answers you send and the corrections you make to a Draft are kept, so the next customer with the same question gets them in their Draft.

  • Answers in German, French or Dutch

    Selling across borders means questions in other languages. Each Draft is written in the language of the customer's email, whatever language your website is in.

Check note

Check the product page behind the answer before a wrong size ships.

A wrong answer before a purchase comes back as a return. The Check note on each Draft names the product page or past email it relied on, so you can confirm a measurement or a material in one click.

ToÉlodie MartinDraft ready
ReDoes the linen cover fit a 200 x 220 duvet?

Hi Élodie, yes. Order the 200 x 220 size. It is cut 2 cm wider on each side so the duvet does not bunch up, and it closes with hidden buttons at the bottom.

The linen is pre-washed, so it will not shrink more than 1% at 40 degrees.

Check note
  • Website page: Linen duvet cover, sizes and care
  • Past email: your reply to Sanne on 18 Sep, same size

Stay in control

Every reply to a customer goes out when you send it.

  • You start draft-only. A reply about a refund or a delayed parcel reaches your customer only after you have read it.
  • ReplyPen does not refund, cancel or change orders. Those decisions stay with you, in your store's admin.
  • Rules keep your shop's own notifications out, such as payment and shipping updates that reach the inbox.
  • Nothing in your mailbox is deleted, and disconnecting it stops ReplyPen straight away.

A small online store gets the same few questions all day: when will it arrive, can I send it back, which size do I need, do you ship to my country. The answers are on your website and in replies you wrote last week, but each email still gets typed again. ReplyPen writes that reply for you and leaves the send button to you.

Which webshop questions can ReplyPen answer from day one?

The ones your store answers the same way for every customer. During setup ReplyPen reads your website’s public pages, and it learns from the replies you send, so policy answers do not wait for you to teach them one email at a time:

Question Where the answer comes from
Delivery time Your shipping page and your past replies
Delivery countries Your shipping page or terms
Returns Your returns page: the window, the condition, who pays the postage
Sizes and fit Your product pages and size guides
Materials Your product pages: ingredients, materials, care instructions
One order Your store’s order data: see below

If a page is missing or out of date, the Draft shows it: the Check note names the page it used, or none at all. Fix the page once and every later Draft follows it.

Can ReplyPen answer “where is my order?”

Not from your website alone. The status of one order lives in your store, not on a public page. Without it, a Draft can only repeat what your shipping page says about delivery times and tracking, and you add the order’s status before sending.

Connecting a Shopify store as a data source, so a Draft can look up the order a customer asks about, is not available yet: we are waiting for Shopify’s app review. When it is, ReplyPen will read the order and never change it.

Where does the knowledge that only lives in your mailbox go?

Most stores have answers that are on no page: the courier that is slow to one country, the product that runs small, the exception you make for a damaged parcel. Today those answers exist only in emails you sent. ReplyPen learns them from the replies you send and from each correction you make to a Draft, and lists what it learned in plain language in Memory, where you can check it and fix it.

Can it reply to customers in German, French or Dutch?

Yes. A customer who writes in German gets a German Draft, one who writes in French gets a French one, even when your website is only in English or Dutch. Your prices, delivery times and return window stay the same in every language, because they come from the same pages.

Which emails in a store’s inbox get no Draft?

A webshop inbox fills up with mail nobody should answer: payment notifications, carrier updates, marketplace messages, supplier newsletters. ReplyPen skips automated mail and newsletters by default. For the rest, add a Rule that never drafts for a sender or domain, such as your payment provider, or always drafts for one, such as your wholesale customers.

Is ReplyPen a helpdesk for online stores?

No. It writes Drafts in the Gmail or Outlook mailbox you already answer from, and your store, your mailbox and your routine stay as they are. It has no ticket queue, no live chat on your store and no order dashboard. Many small stores run support from one mailbox, and that is where ReplyPen fits.

How is ReplyPen priced for a small store?

By conversation, not by order or by seat. The first 7 days are free. After that you pay €0.25 per conversation, so the bill follows your season: a sale week costs more, January less. The pricing section has an estimate for your volume.

Data sources

Questions about one order need your store's data

Policy questions only need your website. "Where is my parcel?" needs the order itself. Connecting a Shopify store is not available yet, while Shopify reviews our app. See what ReplyPen reads today.

See data sources

FAQ

Questions from online stores

Does ReplyPen work with Shopify and WooCommerce?

ReplyPen works in your mailbox, so it answers customer email for any store, whatever it runs on. Connecting a Shopify store for questions about one order is not available yet, while Shopify reviews our app.

Is this a chat widget for my store?

No. ReplyPen drafts replies to email in Gmail and Outlook. It adds nothing to your store's pages and does not run a live chat.

Can it issue a refund or change an order?

No. ReplyPen reads, it does not act in your store. A Draft can explain your refund policy; the refund itself is yours to make.

Last updated September 2026

Get started

Connect your store's mailbox, then open the next return request.

Connect the Gmail or Outlook address your customers write to and add your store's website. The next question about delivery or returns arrives with a reply waiting in its thread.

Join the waitlist

We're opening to new teams soon. We'll email you when your spot is ready.